Florist Cranham Privacy Policy
Introduction
This Privacy Policy outlines how Florist Cranham collects, uses, stores, and protects your personal information in accordance with the General Data Protection Regulation (GDPR). The policy applies to all customers placing orders with Florist Cranham from Cranham and the surrounding districts. We are committed to ensuring your personal data is handled transparently and securely.
Personal Data We Collect
Florist Cranham collects only the data necessary to process, fulfill, and deliver your order effectively. The types of personal data we may collect and process include:
- Identity Information: Name, surname, and salutation.
- Contact Information: Delivery address, billing address, telephone number (optional), and postal code.
- Order Information: Details of your order, delivery preferences, card messages, and special instructions.
- Payment Information: Payment method details and transaction information. Note: Card information is processed securely via third-party payment processors and is not stored by us.
- Communication Data: Any correspondence you have with us, such as emails or contact form submissions.
- Technical Data: When you use our website, we may collect IP addresses, browser type, and usage data for analytic and security purposes.
Lawful Basis for Processing
Under the GDPR, we rely on several lawful bases to collect and use your personal data, depending on the context:
- Contractual Necessity: Most personal data is processed to perform our contract with you, specifically to fulfill your flower order, communicate about your order, and arrange delivery.
- Legitimate Interests: We process some data for our legitimate interests, such as improving our services, maintaining records, and ensuring business operations run smoothly. We always consider your rights and interests before processing data on this basis.
- Legal Obligation: Some data must be retained or shared to fulfill our legal obligations, such as tax laws and business regulations.
- Consent: In some cases, such as direct marketing or collecting information through cookies (where required by law), we will request your explicit consent before processing your data.
How We Use Your Data
Your data is used solely for the purposes for which it was collected, which may include:
- Processing and delivering your flower orders
- Communicating with you about your order or requests
- Handling payments and refunds
- Personalizing your experience and improving our services
- Complying with legal and regulatory obligations
- Sending occasional updates or promotional messages only if you have provided consent
Data Retention
We retain your personal data only as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. Typically, we keep customer records for up to seven years to comply with statutory requirements and to resolve potential disputes. After this period, your data is securely deleted or anonymized.
Data Processors and Third Parties
Florist Cranham may share your personal data with trusted third-party service providers, known as data processors, who assist us in fulfilling your orders and maintaining our business. These may include:
- Payment processors who handle card transactions securely
- Delivery companies, couriers, or drivers responsible for delivering your order
- IT service providers assisting with website hosting, maintenance, or technical support
- Accountants or advisors as required for legal compliance
All processors are contractually bound to comply with the GDPR and only process your data under our instructions, ensuring adequate security and confidentiality.
Data Security
We implement appropriate technical and organizational measures to protect your personal data from unauthorized access, disclosure, alteration, or destruction. This includes secure storage systems, encryption protocols, and regular data protection training for our staff. Once your data is no longer required, it is securely deleted or anonymized.
Your Data Protection Rights
Under the GDPR, you have the following rights regarding your personal data:
- Right of Access: You can request a copy of your personal data held by us.
- Right to Rectification: You may request correction of inaccurate or incomplete data.
- Right to Erasure: You can ask us to delete your data where there is no overriding legal reason to retain it.
- Right to Restrict Processing: You can request limitations on how we process your data in certain circumstances.
- Right to Data Portability: You can ask for your data in a structured, commonly used format to transmit to another provider.
- Right to Object: You can object to data processing in certain situations, including for direct marketing.
- Right to Withdraw Consent: Where processing is based on consent, you have the right to withdraw it at any time.
To exercise any of these rights, please contact us by using the communication channels provided on our website. We may need to verify your identity before assisting with your request.
Children's Privacy
We do not knowingly collect personal data from children under the age of 16. Should we become aware that such information has been inadvertently collected, it will be deleted as soon as possible.
Changes to This Privacy Policy
Florist Cranham reserves the right to update or modify this Privacy Policy at any time. Changes will take effect immediately upon being posted on our website, with the date of the last revision indicated at the top of the policy. We encourage you to review the policy periodically to stay informed about how we handle your data.
Contact and Complaints
If you have any questions or concerns about this Privacy Policy, our data processing practices, or wish to exercise your GDPR rights, please reach out using the contact options found on our website. If our response does not address your concern, you also have the right to lodge a complaint with the Information Commissioner’s Office (ICO) or your local supervisory authority.
Thank you for trusting Florist Cranham with your personal information. We are dedicated to safeguarding your privacy and providing a transparent, respectful service to all customers in Cranham and the surrounding areas.
